What did ZERA do for Allure Bloom?

ZERA created the studio’s brand identity, a grand-opening RSVP system with check-in at the door, and the full print suite: an invitation box, the invitation suite, gift vouchers, a keepsake newspaper, a hiring flyer and a merchandise spec.

How do guests RSVP for the grand opening?

Every invitation carries a QR code to the grand-opening site. Each guest replies once and is confirmed straight away, and the studio sees its guest list fill up as replies come in.

Where is Allure Bloom?

Allure Bloom is a luxury beauty studio in Bawaleshie, Accra, offering lashes, nails, brows, spa, salon and makeup.

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Luxury BeautyAccra, Ghana2026Live

A luxury beauty studio, and a grand opening that knows exactly who is coming.

ZERA created Allure Bloom’s brand identity, a grand-opening RSVP system with check-in at the door, and the full print suite for the luxury beauty studio’s move to a larger space in Bawaleshie, Accra.

Visit ab.zerahq.com Branding & Design

Allure Bloom grand opening invitation, front and back — The general invitation, with the logo in beige matte foil on espresso.

The engagement in numbers

9Services under one brand
6Print pieces designed for the launch
4Gift voucher values, GHS 500 to 2,000
1Reply per guest, so the list stays clean

The grand opening is on 17 October 2026. Results will be published after the event.

What Allure Bloom needed

Allure Bloom is an established luxury beauty studio in Accra, with lashes, nails, brows, spa, salon and makeup under one roof.

Moving to a larger studio in Bawaleshie with new services, it needed a brand that holds up from a voucher to a storefront, and an opening that feels as considered as its treatments. It also needed to know who was coming, without a phone full of replies to count by hand.

What ZERA built

01
Brand identity
Wordmark, bloom mark and combination marks, an espresso and cream palette, and usage guidelines that keep every supplier on brand.
02
RSVP system
A grand-opening site where every guest replies once and is confirmed straight away, and the studio hears about each reply as it comes in.
03
Guest book and door list
A private guest list showing who is coming and who sent regrets, a printable door list, and check-in on the day.
04
Invitation box
A rigid, book-style box with a beige matte foil seal struck into a debossed well, designed to be kept.
05
Invitation suite
An A5 invitation with a foiled logo and a QR code to the RSVP site, plus a personalised envelope, founder’s letter and details card.
06
Print and merchandise
Gift vouchers in four values, a keepsake newspaper, a hiring flyer and a merchandise spec for suppliers.

Allure Bloom invitation box, open, with a foil seal inside the lid — The invitation box, seal direction.

Allure Bloom grand opening RSVP website — The RSVP site at ab.zerahq.com.

Allure Bloom gift voucher, open and closed — The folded gift voucher.

Questions about this project

What did ZERA do for Allure Bloom?: ZERA created the studio’s brand identity, a grand-opening RSVP system with check-in at the door, and the full print suite: an invitation box, the invitation suite, gift vouchers, a keepsake newspaper, a hiring flyer and a merchandise spec.
How do guests RSVP for the grand opening?: Every invitation carries a QR code to the grand-opening site. Each guest replies once and is confirmed straight away, and the studio sees its guest list fill up as replies come in.
Where is Allure Bloom?: Allure Bloom is a luxury beauty studio in Bawaleshie, Accra, offering lashes, nails, brows, spa, salon and makeup.
Which ZERA service was this?: Branding & Design.